Some time ago, Lexcelera (including the LexWorks subsidiary) made the decision that “easy” was our goal. Most language providers nowadays tout quality, but quality is a given! So we asked ourselves what else is unique about us? Our conclusion, based on customer interviews and some internal soul-searching, was that we make it easy for our [...]
The first time I heard this, it sent a chill down my spine: “It doesn’t matter if the machine translation output is [insert 4-letter expletive starting with an 'S']: the post-editors will clean it up.” It’s not the MT vendor who suffers when MT is bad, nor is it the end customer. The truth is [...]
We hear a lot about content strategy today, but what is it exactly and why should it matter to you? A content strategy is your end-to-end process for how you plan, create, translate, deliver and manage your digital content. Here are some signs that you may need a multilingual content strategy: People across your organization [...]